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Education ICT

How to Increase Institute / School admission rate online

How to Increase Institute / School admission rate with online marketing strategies

Marketers across the world have realised the powered of the internet and have integrated digital marketing tools as a pivotal part of their marketing strategy. A few years ago, marketing managers allocated most of their budgets towards traditional print media and on outdoor campaigns. However, these had a limited life. For instance, an advertisement in the newspaper, only had visibility for one day, after which the chances of it being seen by anyone was limited. This new development also applies to educational institutions like Primary and Secondary schools, Colleges, Polytechnics, Universities in Nigeria.

Today, the internet has unleashed an unending list of possibilities for marketers and schools too can benefit from this online boost by reaching out to an increasing number of parents and increasing their admission rate.

To help schools get started, here are a few tools that they could use to increase their admission rate and expand themselves

Learn The Importance Of Keyword Research

It cannot be denied that any information we are looking for, we immediately turn to Google for the answers. According to online estimates, there are close to 2.3 million Google searches that are performed every second. Schools, therefore, need to develop a robust Search Engine Optimisation strategy to attract prospective parents through search engines. This means being aware of the various search phrases that a parent would use when looking for a school and integrating the same into your website content

Recap: The Benefits Of Fees Management System In Educational Institutions

Creating an inbound marketing strategy

Creating an inbound marketing strategy essentially means attracting parents to your school website by offering information that a prospective parent would be looking for. For instance, you can invest in creating relevant blogs and articles on your website which can be easily found on the internet by your target audience. You can also use these blogs to highlight various aspects of your school in detail. Events, activities and other school features can be shared with prospective parents to help them understand the essence of all that your school has to offer.

Social Media Marketing

Social media platforms such as Facebook, LinkedIn, Instagram have become a large part of our lives and often play a role in influencing our purchase decisions. This makes it essential for schools to create an online presence and use the same to reach out to prospective students and their families. This can be done with the help of sponsored posts and pay per click (PPC) campaigns. A PPC click campaign is also the perfect tool for a short-term marketing activity or for promoting time-sensitive content such as admission driven content. When used intelligently, a PPC campaign can boost the online presence of your school tremendously.

Recap: Payroll management using school ERP system

A call to action and landing page

When running an online marketing campaign, irrespective if it is an SEO activity, or a PPC campaign, one of the most essential elements is to create a Call to Action form that needs to be placed on the landing page. It is essential that the advertisement, the landing page and the Call to Action all tie together into a logical and compelling journey for the prospective parent or student.

Create a virtual tour

In a hyper-busy and connected era it can be difficult for parents to take the time out and to vest a school for a tour. Schools can incorporate virtual tours into their website along with 3D images of their classroom to allow parents an opportunity to view their school from any geographical location. This saves the time of the parents and yet helps them feel connected to a school despite not visiting them.

Digital marketing is not only an art, but it is also a science that lends great results to the marketer. School that can effectively create an online presence using these tools will not only be able to reach out to a larger number of parent, but they will also be able to position and present themselves as a modern school that is digitally forward and parent-friendly.

Source: http://www.schoolsoftware.com.ng/blog/increase-institute-school-admission-rate-with-online-marketing-strategies

Categories
Education ICT

Advantages of an online School management system

Advantages of an online School management system for Polytechnics, Colleges and Universities

Do you need an online academic management software/ system at your educational institution? There are good online academic management software/ system vendors in Nigeria like School Software Pro

In short, yes. The smooth running of a school depends on many factors – teachers having the tools and resources to make classroom learning fun, students who are empoweredto absorb as much as they can at their ideal pace, parents who supplement in school learning with at home reinforcement.

 

All of these, however, is impossible to achieve when a school does not have the best tools and resources to make this happen for all of its many stakeholders.

For a long time, this has focused on building processes that enable everyone from students to teachers to parents to the school management. When these processes are running smoothly, the most effective form of academic learning is made possible.

So how do we ensure these processes do not break down? So far, we have primarily been relying on an army of skilled humans to make sure things run smoothly. However, this obviously has its drawbacks, such as a swelling workforce, high overheads, and increasing instances of error.

  1. Swelling workforce As a school or college grows more complex, so do its processes. This means that we need more and more of the people who keep these processes running. A swelling workforce also means a swelling payroll – difficult for an educational institution that is constantly dealing with budget slashes and cost-cutting.
  2. High overheads Overheads for running processes are naturally high. Apart from the need for gatekeepers and channelers as described above, many tools are needed to ensure process efficacy. Think of the simple task of sending a message to a specific section of a student body: first, a person would identify who these students are and pull up their contact details. Then another draft the messaging. A third would then ensure these notices are currently printed out. A fourth would ensure that they partner with the right delivery resource to ensure that these important notices reach the right students. It is a high-cost investment for any school or college.
  3. Increase in errors Humans are fallible creatures and are thus prone to human errors. To expect someone to perform perfectly at their job at all times is not reasonable, no matter how simply these processes are broken down

The solution to these issues is to embrace technological progress in the field of education and start using an online academic management system to manage the academic affairs of a school or college. Technology has superseded humans in many ways, and process management is a key way it does so.

What is an online Academic or School Management System/ Software?

An online academic management system is a technological tool or platform that enables multiple stakeholders to manage various academic processes simply and smoothly, through one console. It reduces the need for human intervention and does not fatigue of repetitive processes.


What are the advantages of an online school management system?

An online academic management system can help students in numerous ways, but its advantages are not merely limited to them. Teachers, management and parents can benefit from an academic management system.

Online Academic Management Systems can handle a multitude of processes. These are the ways you can use your academic management system to take over various tasks: from grouping of students according to classroom or study groups, serving as an easily accessed repository of classroom notes and other classroom materials, to helping teachers administer tests, to sharing grading easily and confidentiality with students, to enabling seamless, private and ongoing parent and teacher communication about their performance.

When you use an online academic management system the following happens:

The biggest change schools and colleges will notice is the reduction in labour costs when an online academic management system is implemented in their educational institution. Since so many tasks become automated, the need for a person to manage these arrays of tasks is eliminated. It also means that other employees are freed up to focus on more stimulating or challenging tasks that may not yet be mastered by an academic management system. This means that your employees stop being underemployed and might see higher rates of job satisfaction.

With an online academic management system, many allied task and tools become obsolete. For instance, there is no need to partner with a delivery service that ensures all your notices reach the right student. An online academic management system allows you to communicate swiftly, confidentially, and directly with every student in a matter of moments. Just use the internal messaging system or the announcements section of your academic management system to communicate effectively with your students, their parents, or even the entire school.

  • Error-free processes

Since an online academic management system is a technological tool, it is not susceptible to human foibles. This means, that as long as the rules have been clearly defined and there is no error in the programming of the system itself, it is reasonable to expect a consistently error free experience. An online academic system like MSMS has many features that are built in that teachers, students, parents, and management will learn how to use intuitively, replacing them physically having to it themselves. It also provides consistently – for repetitive processes, if it works correctly the first time, shut it and forget it. It will continue to function optimally each time until the programming is interfered with by a human.

But one of the single biggest advantages of online academic management systems is their ability to have all of these advantages to be accessible to all, across platforms, times, and devices. Since it is connected online, stakeholders can sign into the system from their phone or their laptop, at their most convenient time to finish the tasks they need to. No longer will these stakeholders have to tailor their schedules to the varying timings of an office or department or have to be physically present at a certain place in order to complete simple tasks. In case, school affairs can be managed on the go.

Source: School Software Pro

Categories
Education

Master Degree Programm Scholarships for Nigerians in Witwatersrand, South Africa

Applications are invited for up to 10 African Union Scholarships for the Masters Programme in Epidemiology at the University of the Witwatersrand, School of Public Health for the 2019 Academic Year. The Africa CDC will provide full scholarships for ten Masters students in the 2019 academic year.

The Epidemiology and Biostatistics Division of Wits School of Public Health (WSPH) has since 2000 established itself as an institution of choice for the provision of postgraduate training in epidemiology and biostatistics within the sub-Saharan African region and beyond.

 

The Scholarship Link, read down.

Scholarship Description: 

  • Applications Deadline: August 31, 2018
  • Course Level: Scholarships are available to pursue Master degree programme.
  • Study Subject: Scholarships are awarded to study Master of Science in Epidemiology degree programme at the University of the Witwatersrand’s School of Public Health.

The candidates can apply for any of the six fields of study under the programme. These are:

  1. Epidemiology and Biostatistics
  2. Field Epidemiology
  3. Infectious Diseases Epidemiology
  4. Public Health Informatics
  5. Biostatistics and Implementation Science.
  • Scholarship Award: The Africa CDC will provide full scholarships for ten Masters Students in the 2019 academic year. The scholarship covers the following:
  1. The cost of one most direct return economy air ticket per year;
  2. Tuition fees which will be paid directly to the University;
  3. Basic medical and accident insurance;
  4. Monthly stipend to cover living expenses including accommodation;
  5. A limited allowance towards the costs of recommended learning materials (reference textbooks and necessary software);
  6. Limited support for the research project expenses and
  7. Limited support towards the cost of a laptop.
  • Nationality: Scholarships are awarded to the citizen of and resident in any of the 55 African Union Member States.
  • Number of ScholarshipsUp to 10 scholarships are available.
  • Scholarship can be taken in South Africa

Eligibility for the Scholarship:

Eligible Countries: Scholarships are awarded to the citizen of and resident in any of the 55 African Union Member States.

Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Cape Verde, Central African Republic, Chad, Comoros, Ivory Coast, Djibouti, Egypt, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Guinea-Bissau, Kenya, Lesotho, Liberia, Libya, Madagascar, Malawi, Mali, Mauritania, Mauritius, Morocco, Mozambique, Namibia, Niger, Nigeria, Republic of the Congo, Rwanda, Sao Tome and Principe, Senegal, Seychelles, Sierra Leone, Somalia, South Africa, Sudan, Swaziland, Tanzania, Togo, Tunisia, Uganda, Western Sahara, Zambia and  Zimbabwe.

Entrance Requirements: Applicants must meet the following criteria:

  • Be a citizen of and resident in any of the 55 African Union Member States, and working with a National Public Health Institute
  • Must be nominated by a National Public Health Institute of any of the 55 African Union Members States
  • Have proof of admission to undertake the full-time master programme at the University of Witwatersrand
  • Be a holder of a honours degree or equivalent in a relevant field, an MBBCh or another health-related degree, at the level of Upper Second Class Honours or equivalent
  • The degree must be from a reputable fully accredited University
  • Have demonstrated outstanding academic achievement as evidenced by academic transcripts, and academic awards, if any
  • Be able to commit to work in a National Public Health Institute in an African Union Member State on completion of studies for at least three (3) years
  • Applicants should be 35 years or younger by 31st August 2018
  • Be proficient in English
  • The African Union believes in equal opportunities for men and women, and women are especially encouraged to apply.

English Language Requirements: Applicants whose first language is not English are usually required to provide evidence of proficiency in English at the higher level required by the University.

To Apply, Click

Application Procedure: 

How to Apply: The application process is in two-fold.

The application for the scholarship must be done separately. Interested candidates should send the following:

  1. Completed application form
  2. Recent passport-size photograph
  3. Comprehensive curriculum vitae including a description of relevant research and work experience and names and contacts of two referees
  4. Certified copies of academic certificates and transcripts
  5. Certified copy of bio-data page of Passport or National Identity Card
  6. Evidence of application to study in the MSc Programme at the University of the Witwatersrand of the School of Public Health commencing in the 2019 academic year
  7. Completed application form and all other required documents (a-f above) MUST be sent by 31 August 2018.
Categories
Education

Top 100 University Ranking In Nigeria

The National University Commission that has the authority to manage affairs of universities in Nigeria has released its rankings for all Universities in Nigeria, both private and government owned. According to webometrics, university ranking top 100 in Nigeria as at 2018 are as below.

Top 100 University In Nigeria 

RANK UNIVERSITY LOCATION
1 University of Ibadan Ibadan
2 University of Nigeria Nsukka …
3 University of Lagos Lagos 1
4 Obafemi Awolowo University Ile-Ife
5 Covenant University Ota
6 Ahmadu Bello University Zaria
7 Federal University of Technology, Minna Minna …
8 University of Ilorin Ilorin
9 University of Benin Ugbowo …
10 University of Abuja Abuja
11 Federal University of Technology, Owerri Owerri
12 University of Agriculture, Abeokuta Abeokuta …
13 Afe Babalola University Ado-Ekiti
14 Landmark University Omu-Aran
15 University of Port Harcourt Port Harcourt
16 Samuel Adegboyega University Ogwa
17 Federal University of Technology, Akure Akure
18 University of Jos Jos
19 Bayero University Kano Kano
20 Babcock University Ilishan-Remo …
21 Lagos State University Ojo
22 Michael Okpara University of Agriculture Umuahia
23 Federal University Oye-Ekiti Oye-Ekiti …
24 American University of Nigeria Yola
25 Ladoke Akintola University of Technology Ogbomoso …
26 Kwara State University Ilorin
27 University of Uyo Uyo
28 Enugu State University of Science and Technology Enugu
29 Rivers State University of Science and Technology Port Harcourt
30 Usmanu Danfodio University Sokoto
31 Nnamdi Azikiwe University Awka …
32 Abubakar Tafawa Balewa University Bauchi
33 University of Agriculture, Makurdi Makurdi
34 Olabisi Onabanjo University Ago Iwoye …
35 Adekunle Ajasin University Akungba Akoko …
36 Ekiti State University, Ado Ekiti Ado-Ekiti
37 African University of Science and Technology Abuja
38 Osun State University Oshogbo …
39 Redeemer’s University Mowe
40 Ebonyi State University Abakaliki
41 Nasarawa State University Keffi
42 Federal University, Ndufu-Alike Ikwo
43 University of Maiduguri Maiduguri
44 Tai Solarin University of Education Ijebu-Ode …
45 Abia State University Uturu
46 Al-Hikmah University Ilorin …
47 Nile University of Nigeria Abuja
48 Veritas University Abuja
49 University of Calabar Calabar
50 Imo State University Owerri
51 Federal University, Dutsin-Ma Dutsin-Ma
52 Umaru Musa Yar’Adua University Katsina
53 Bowen University Iwo
54 Benue State University Makurdi
55 Ajayi Crowther University Oyo Town
56 Federal University, Otuoke Otuoke
57 Adeleke University Ede
58 Delta State University, Abraka Abraka
59 Lead City University Ibadan
60 Baze University Abuja
61 Elizade University Ilara-Mokin
62 Ambrose Alli University Ekpoma
63 Modibbo Adama University of Technology Yola
64 Igbinedion University Okada Okada …
65 Benson Idahosa University Benin City
66 Bingham University Auta Balifi
67 Federal University of Petroleum Resources Effurun
68 Cross River University of Technology Calabar …
69 Kano University of Science and Technology Wudil
70 Niger Delta University Wilberforce Island Yenagoa
71 Federal University, Dutse Dutse
72 Madonna University Okija …
73 Bells University of Technology Ota
74 Chukwuemeka Odumegwu Ojukwu University Uli
75 Joseph Ayo Babalola University Ikeji-Arakeji
76 Kogi State University Anyigba
77 Ibrahim Badamasi Babangida University Lapai
78 Federal University, Lafia Lafia
79 Federal University, Lokoja Lokoja
80 Ondo State University of Science and Technology Okitipupa
81 Paul University Awka
82 Godfrey Okoye University Ugwuomu-Nike
83 Crawford University Faith City …
84 Caleb University Imota
85 Achievers University, Owo Owo
86 Akwa Ibom State University Uyo
87 Oduduwa University Ile Ife
88 Fountain University Oshogbo
89 Kaduna State University Kaduna
90 Federal University, Wukari Wukari
91 Bauchi State University Gadau …
92 Caritas University Enugu
93 Federal University, Kashere Kashere
94 Salem University Lokoja
95 Taraba State University Jalingo
96 Obong University Obong Ntak
97 Yobe State University Damaturu
98 Kebbi State University of Science and Technology Aliero
99 Crescent University, Abeokuta Abeokuta
100 Sokoto State University Sokoto
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